People prefer routine. I'm pretty sure.Wake up at 5am. Make coffee. Have a shower. Go to work. It's lather, rinse, repeat, right?From a marketing and business standpoint, the same holds true. What I mean is, don't go doing things so out of the ordinary of your day to day business that people don't know what to expect. All of a sudden you'll have a bunch of confused customers not knowing what
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